The DECLÉOR Brand is constantly enhanced through research work conducted on new botanical species in order to extract the most active olfactive molecules, known as essential oils.

Through its unique experience and know-how, DECLÉOR's group of researchers combines "science and nature" to develop ever more effective cosmetic formulae. Every innovation produced undergoes a process of dual expertise:

• Scientific and clinical expertise to guarantee 100% tolerance and measure its effectiveness
• Cosmetic expertise carried out by beauty specialists who work to adjust textures and scents specifically adapted to each product function

More than thirty years of research have resulted in the creation of a DECLÉOR 'aroma library'. Constantly enhanced by the research work conducted on new botanical species, this unique aroma library is a source of permanent innovation: today, no fewer than 40 essential oils are used in more than 150 formulations.

Because they are so powerful, the transformation of essential oils to obtain a 100% natural cosmetic formula is extremely delicate, requiring all the technical mastery that our Laboratories have at their disposal.

When combined, Essential Oils work in synergy to naturally create new properties. This discovery lies at the heart of our AROMESSENCE™ products and is also the basis for all of the creams, balms and lotions in our various ranges.

These ranges combine the best of essential oils with the best of contemporary research on active ingredients in accordance with the benefits sought. In addition to their intrinsic properties, Essential Oils are also incredible carriers that improve the 'penetration' of active ingredients and which have the capacity to be rapidly absorbed by the skin.

The latest technological Advanced AHA anti-aging skincare from the original AHA innovators that brought you the first ever glycolic acid based products in 1983; the developers of md formulations® and  M.D. FORTÉ®.

Advanced AHA works by improving skin health and fitness through internal moisturization of the skin (by inducing the skin to make more moisture retention compounds) and by improving skin exfoliation. Both skin moisturization and exfoliation decrease with the natural aging of skin. Improved skin moisturization and exfoliation leads to "normalized" skin function and better skin health and return the skin to more youthful healthy appearance.

It's the only AHA brand in the market based on LCA Complex, a unique combination of lactic acid, the cell signal AHA natural to the human body, and multiple essential skin antioxidant vitamins - A, C, E & Pro-A in a self-regenerating complex - all vital to proper skin cell renewal rates.

Advanced moisturization and multi-layer skin renewal lead to skin health and normalization, the first step in any anti-aging skincare program.

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Idebenone is the bioengineered cousin of the vital human antioxidant enzyme - CoEnzyme Q10 - and up to 1000x more effective, simply put its "Super CoQ10".

It targets aging at the cellular source - the mitochondria where it helps to revitalize the skin's cells by eliminating excess free radical formation that results from the way cells make energy - in effect it corrects the essence of cellular aging!

Unlike vitamin and botanical antioxidants, Idebenone is a respiratory chain antioxidant, a totally new kind of antioxidant, which can correct the signs of aging and also offers the highest protection against harmful environmental free radical stress with an Environmental Protection Factor of EPF 95, the highest rating of all antioxidants tested.

Idebenone delivers a whole new level of skin rejuvenation that you cannot get from AHA, Vit A, Vit C or other Cosmeceuticals because of its absolutely unique mode of action.  If you have reached a plateau with your current skincare regimen and want the highest level of skin rejuvenation you can only get this from PRIORI® Idebenone Complex Superceuticals.

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Antioxidants are among the most popular anti-aging "cosmeceuticals" in the marketplace and have become the worldwide skincare anti-aging leaders. Plants have developed unique antioxidant cellular defenses against free radicals, oxidative stress and aging because they are literally "stuck in the sun," lacking the mobility of animals to relocate to less toxic environmental stress when needed. Being cultivated in the warmer sun-drenched equatorial regions of our planet, the fruit of the coffee plant, or the coffee cherry as it is known, has developed superior free radical defense compounds. These super rich defense compounds are potent antioxidants, known as polyphenols, and whole coffee cherry is loaded with the most potent mixture yet discovered, thus providing even more free radical scavenging health benefits than green teas, fruits or vegetables.

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Coffeeberry Perfecting Minerals SPF15 is a very versatile product that can be used lightly for a natural sheer coverage, or layered for full coverage that looks naturally flawless.

The unique properties of the minerals, with their concealing coverage is ideal for skin conditions such as acne, rosacea, uneven skin tone, broken capillaries, freckles, sun damage, blemishes, scars, birthmarks, varicose veins and dark circles. The foundation instantly perfects your skin's appearance, and within two weeks clinical tests show a reduction in skin redness, dryness and an overall improvement in the appearance of the skin.

Given Australian's high rate of skin cancer, wearing a sunscreen every day is a must.  trueº solutions® four-product range of sun protectors, developed in Australia in collaboration with skincare experts, offer a daily, broad spectrum UVA, UVB protector and moisturising cream that helps protect against environmental skin-ageing influences*.    Regular use may assist in preventing some skin cancers and can aid in the prevention of sunspots, solar keratoses and premature ageing of the skin.

BENEFITS AND FEATURES

trueº solutions® SPF 30+ broad spectrum UVA, UVB moisturising collection has everything you need in one simple step to help moisturise, protect and invigorate your skin every day. The combined sunscreen agents are in a special base, which soothes and helps protect chapped and wind-burnt skin.

AUSTRALIAN CULTURE

Australians love the great outdoors.  What would summer be without the beach, picnics in the park, an open-top car, entertaining alfresco?  Unfortunately there is a downside to all this sunshine and fun.  The sun’s UV rays can cause the DNA in cells to mutate and grow abnormally and, if the skin’s defence systems are impaired by stress, ageing or UV radiation, a cancer can form. The good news is that by adopting sun-safe behaviours, such as applying a broad spectrum sunscreen, the ageing effects of the UV rays and some skin cancers may be prevented.

SUN FACTS**

In Australia, every year:
around 434,000 Australians are treated for one or more non-melanoma skin cancer(s);
skin cancers account for 80% of all newly-diagnosed cancers;
two in three Australians will be diagnosed with skin cancer by the time they are 70;
GPs in Australia have over 1 million patient consultations for skin cancer.

THE CANCER COUNCIL OF AUSTRALIA RECOMMENDS THAT YOU USE ALL OF THE FOLLOWING SUN PROTECTION MEASURES:
Stay in the shade, especially between 10am and 3pm, when the UV radiation is at its highest.
Use a broad spectrum SPF 30+ sunscreen on exposed skin and reapply every two hours.
Wear close-fitting sunglasses to protect against eye damage.
Protect your face but don’t forget about the rest of your body.  The most common sites for the deadliest form of skin cancer, melanoma, are the lower legs for women and the upper back for men.